Interview with Director of Facebook’s Small Business Team, Katherine Shappley

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Interview with Director of Facebook’s Small Business Team, Katherine Shappley

FACEBOOK ANNOUNCES INNOVATION PROGRAM TO SUPPORT SMALL BUSINESS OWNERS IN CITIES ACROSS THE U.S.

A NEW U.S. CHAMBER OF COMMERCE ECONOMIC IMPACT SURVEY SHOWS ECONOMIC IMPACT FACEBOOK HAS ON SMALL BUSINESS + COMMUNITIES 

During our interview with Katherine Shappley, Director of Facebook North America’s Small Business Team, Katherine will explain how this new program can help create jobs, provide services and help businesses grow in their community. Today, 70 million businesses use Facebook to connect with customers. Find out how this new program can help many small business owners receive the training necessary to help them grow. Shappley will also share a new U.S. Chamber of Commerce Economic Impact Survey that provides important new research about the economic impact of Facebook.

Shappley director of Facebook’s North America Small Business team. She is a six-year veteran of Facebook.  Katherine oversees sales, account management, and service for millions of small businesses who use Facebook to connect and grow.

Learn How Facebook Will Provide SMB Support and Digital Skills Training for People

Over the past year, Facebook founder Mark Zuckerberg embarked on a YEAR OF TRAVEL, visiting communities across the country — some of which are doing well and others that are struggling. In an effort to help small business owners, Facebook is announcing a new multi-city program for small business owners focused on providing support for small businesses and digital skills training for people.

WHAT YOU WILL LEARN ABOUT FACEBOOK SMALL BUSINESS:

  • Why Facebook is launching a new multi-city program for small business owners 
  • The inside story of new research into the impact Facebook has on communities
  • Innovative new ways Facebook is meeting the needs of small businesses
  • How Facebook is helping small businesses grow

Facebook builds tools to help small businesses grow and hire, but we want to do more. That’s why we created Facebook Community Boost.

3 in 10 US small and medium sized businesses on Facebook built their business on Facebook.

42% of US small and medium sized business on Facebook say they have been able to hire more employees due to growth in demand since joining Facebook.

56% of US small and medium sized businesses on Facebook say they have increased sales because of the platform.


Georgia Business Radio Interviewing industry and thought leaders with compelling stories. Relevant content on current business trends live from the Pro Business Channel studios in Atlanta. In addition to the live broadcast, GBR content is in distribution across multiple syndicated platforms with more than 500,000 downloads.

Show Hosts:

Rich Casanova, CoFounder
Pro Business Channel
https://www.linkedin.com/in/richcasanova
https://twitter.com/RichCasanovaCom


Show Hosts:

Michael Moore, RainMaker & Chief Storyteller
https://www.linkedin.com/in/sellbyphone

https://twitter.com/BuckhedgeCEO


Video Production:
Steven Tyler Rubin
https://www.linkedin.com/in/steven-tyler-rubin-005a94115/

Check out more episodes visit:
www.GeorgiaBusinessRadio.com

To nominate or submit a guest request visit:
http://www.meetme.so/GeorgiaBusinessRadio

To view guest photos from this show, visit:
www.ProBusinessPictures.com


Also published on Medium.

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